Board Thread:Game Discussion/@comment-23947276-20131022184829/@comment-13248161-20131023181146

HypnoCT wrote: My main thought over the last couple months is that they never expected any of this. It was just a simple mobile card collection game, and then they ran a couple tournaments and everyone loved it. They never thought the game would take off like it did. There's never been a well thought out plan, and ever since they are struggling to produce weekly content. Quoted for truth. This game simply wasn't designed to have a shelf life as long as it has. I've said it before, but the lack of card attributes, skills, and any semblance of strategy beyond "max your ATK & HP (& maybe DEF)" are what hold this game back from being something greater. Mobage is trying to squeeze more life & $$$ out of this thing, but the core design just isn't up to snuff.

I keep looking to Blood Brothers as a comparison; in the last 2-3 hours of the last campaign event, I dropped 9000 ranks. It took me two full days of no-showing TFL to drop 6000 this week. That's a huge difference in the size & health of the player bases.